Does the market see through the creative accounting?

Author:Assistant, PhD student Andreea Paula DUMITRU

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Keywords:creativity, creative accounting, revenues recognition, real profits, capital gains, hidden reserve

Abstract:
Together with the standards and certainties, we also have unpredictability. In order to delineate the operations framework and to make it clear, the accounting tries to do as much as it can. In the shadow or turbulence areas which any organizations experiences, there where we have the uncertainties, it can not raise problems as it has not been solved a priori. The events surprise when they are produced. The phenomenon is not very well understood. The answers which should be given are not imposing themselves. Than, the action builds in another world. It knows other rules, poses other players on the stage, and has its own performance criteria. Here the risk universe it starts the universe of tries, errors, training, creativity and freedom. We are entering now the kingdom of the „clandestine” accounting, where the organizations shows their most human face, getting together in complex combinations the creative intelligence qualities and perversions. We will try to enter the current reality, which is a combination of these two worlds: a world of certainties, of the reflex behaviors, standards, and the uncertainty world...